Buy a Plate, Clean Up the State!

By Jill Bernstein

Just over four years ago, Keep Arizona Beautiful launched an Arizona specialty license plate for vehicles. The previous year had been spent developing and refining the design to make sure it communicated a simple, immediately understandable impact and passed muster for legibility by law enforcement. At last KAZB had their plate, which began rolling out in February 2013.

Since that time, the popularity of the plate has continued to grow. The revenue from plate sales helps KAZB to develop and deliver outreach programs to more than 30 rural communities, and more are planned in the future.

In addition to single plate sales to individual car owners, some larger fleet purchases by Crescent Crown Distributing and Pepsi have had an impact. Crescent Crown has a fleet of 175 small delivery trucks with the plates, and Pepsi bought for a fleet of 300 delivery trucks. KAZB is incredibly grateful for their support and for the backing of every individual car owner who’s chosen the plate for their vehicle.

If you are a business owner with a fleet of vehicles of any size, you can support the KAZB mission by purchasing the plates. A percentage of each plate fee is tax-deductible.

How Do I Get My Own KAZB License Plate?

Arizonans can purchase the new license plate by visiting ServiceArizona.com or order the plate at any MVD or MVD Authorized Third Party office. The new Keep Arizona Beautiful license plate costs $25.00, plus postage and handling. Of the $25.00 annual fee, $17.00 benefits Keep Arizona Beautiful’s support for community cleanups, recycling events, and beautification projects throughout Arizona. Specialty license plates are not prorated. Therefore, your new KAZB plate will renew at your next regular vehicle registration renewal date. When ordering, you may personalize your new KAZB plate for an additional $25.00 annual fee.

What does the KAZB plate support?

  • KAZB’s Arizona Rural Environmental Outreach Program, a public/private partnership with ADEQ and ADOT. Through this program, KAZB provides education that connects communities to resources that can support efforts to clean up, develop recycling solutions, and beautify their local area.
  • Additionally, this program allows KAZB to work on a longer-term basis with communities who wish to design and implement sustainable solutions to their local environmental challenges. KAZB supports their community-based planning through public convening, strategic planning, resource development and documentation.
  • Plate sales also support supplies for community cleanups and beautification projects throughout Arizona, including garbage bags, gloves, tools and publicity.

Show Us Your Plate!

In October, KAZB will launch a social media campaign to connect with plate owners across the state. They will be asking people to submit to post a photo of their plate to the KAZB Facebook page (KeepAZBeautiful) stating why they support KAZB. Sign up for the newsletter at www.kazb.org and “like” the Facebook page to keep in the loop and join the fun in October!

Thank you to everyone who has purchased a plate and supports our work throughout this beautiful state! Arizona – Keep It Beautiful!


Jill Bernstein is the Executive Director of Keep Arizona Beautiful, a statewide nonprofit organization dedicated to empowering communities to take care of their environment through litter abatement, recycling and beautification.

Read more environment articles at greenlivingaz.com/environment

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